English 
Deutsch DatAds - Blink
DatAds - Launch video for the AI feature "Blink"
Initial situation
The SaaS company DatAds regularly launches new tools and features for data-driven advertising. Together with Maximilian Modrichfounder and co-founder of DatAds, was given a Video strategy for the launch of the new feature "Blink" developed - an innovative AI assistant.
Objective
● Development of a visually impressive launch campaign for social media
● Maximum visibility and recognition of the new feature
● Emotional storytelling with a focus on performance and innovation
Implementation
We designed and produced a dramatically staged animation videothat conveys both excitement and technical understanding. From storyboard to post-production, the project was realized in close coordination with the DatAds team realized. The combination of modern motion design, clear typography and precise sound design generated maximum attention on LinkedIn, Instagram and YouTube.
Result
● High organic reach and engagement on social media
● Directly measurable ROI: Conclusion with one of the largest German Marketing agencies
● Strong feedback from the performance marketing community
