English 
Deutsch CityClass Hotels Cologne
Initial situation
The CityClass Hotels are located right in the heart of Cologne, directly on the Alter Markt and Kölner Dom and wanted to modernize their online presence - with an emotional image film for the homepage and an authentic recruiting video that inspires new employees.
Objective
A representative video that captures the special atmosphere of the hotel and a Recruiting clip that shows how friendly and warm the team behind Cityglass is. In addition, the hotel was to be brought to life with a seasonal video. From spring to Carnival, the "fifth season" in Cologne.
Implementation
Over the course of several days of filming, we explored the various facets of the hotel captured: Reception, gastronomy, guest experience and team. We also produced a Seasonal videowhich shows how lively and diverse Cologne is. around the Cityglass at any time of year.
Result
● Authentic insights for applicants and guests
● More visibility on the website and social media
● Emotional storytelling that connects hotel & city
